The Violence Intervention Project does several things throughout the community each year to shed light on the issue of sexual violence and bring awareness to the community. Throughout the month of April, area businesses will display denim jeans that are painted and decorated by survivors, supporters, students, and other community members with quotes and statements about ending sexual violence. If you would like to be involved in decorating jeans, or displaying jeans at your organization, please contact 920-487-2111.
For the past 19 years, Peace Over Violence has run its Denim Day campaign on a Wednesday in April in honor of Sexual Assault Awareness Month. The campaign was originally triggered by a ruling by the Italian Supreme Court where a rape conviction was overturned because the justices felt since the victim was wearing tight jeans she must have helped her rapist remove her jeans, thereby implying consent. The following day, the women in the Italian Parliament came to work wearing jeans in solidarity with the victim. Peace Over Violence developed the Denim Day campaign in response to this case and the activism surrounding it. Since then, wearing jeans on Denim Day has become a symbol of protest against erroneous and destructive attitudes about sexual assault. In this rape prevention education campaign we ask community members, elected officials, businesses and students to make a social statement with their fashion by wearing jeans on this day as a visible means of protest against the misconceptions that surround sexual assault. This year’s Denim Day is April 25, 2018. To find out how your business or organization can be involved and support VIP, please call 920-487-2111.